It just won’t go down! For a self-hosted platform you can expect to require a team of experts, complicated hardware and a hefty price tag to achieve anywhere near the same level of resilience. Shopify Plus gives unlimited bandwidth and will take pretty much whatever you throw at it. However, what happens if you have a massive spike in traffic? This is not uncommon for very large stores on Black Friday or when a national TV advertising campaign is running. Standard Shopify can handle all levels of traffic a normal store can expect. EV SSL certificates usually cost between $100 and $900 a year. These certificates are included free as part of your Shopify Plus plan. Additionally, you will appear more professional and trustworthy because the little padlock that appears in the address bar will be accompanied by your full company name. It gives customers more confidence because you will have had to have gone through further validation to prove you are who you say you are. EV SSL CertificateĪnother one of those features that can be essential for creating trust with you customers. If you were using a self hosted eCommerce platform then you would be looking to spend 10s of 1000s a year to maintain compliance to level 1. In fact, we have previously worked with a client who upgraded to Shopify Plus for this reason alone.ĭespite Shopify Plus costing $2000 upwards per month, PCI Level 1 compliance can make this relatively decent value. This one is extremely important for large corporates, very high volume stores or retailers that simply want to demonstrate the absolute best level of security possible. For example, you can offer automatic discounts when customers order over a certain amount or offer different shipping rates or payment methods for certain product combinations. With Shopify Plus, you have the ability to write simple scripts to run on your checkout that can control the logic of how things work. It could be argued that customers might be put off purchasing from your professional site if it has exactly the same checkout as a store selling a few jars of jam. A customised checkout can also give your site a professional edge. Well, there’s a couple of reasons actually: Customised stylingįor many brands, ensuring everything is consistent, including the checkout, is incredibly important. Shopify’s checkout is tried and tested to optimise conversion so why mess with a winning formula? As you may already know, there are zero options for customising your checkout in Shopify. Here goes… Deal breakers Customised checkout However, if you’re looking to upgrade anyway, these might make the deal a little sweeter. These features alone are not a reason to upgrade. If your circumstances means one of these features makes sense, then now’s the time to look at Shopify Plus. Do however bear in mind that using native functionality in Shopify Plus is typically going to be more reliable and robust than a third party app. If you can’t, or you can but you also have a strong need for something in the deal break section, then consider Shopify Plus. If you need one of these features, make sure you’re certain you can’t replicate the specific functionality you need with an app, which probably won’t cost anywhere near the Shopify Plus monthly fee. If you can’t do without any of these features, then now is likely the time to upgrade to Shopify Plus if it makes financial sense for you. So, to help you with your decision, I’ve broken down the key advantages Shopify Plus can bring and split them in to several sections: However, that still doesn’t mean you should upgrade, it just means you’re more likely to be in a position where you should. The general sweet spot for upgrading to Shopify Plus is when you’re turning over upward of £1m per annum. Very sensibly, merchants are also keen to be relatively certain that they’re going to get a return on their investment. The price jump from Advanced Shopify ($299 per month) up to Shopify Plus (from $2000 per month) is clearly substantial so naturally merchants are both cautious about upgrading and curious as to what Shopify Plus can bring.
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